Masar Expo, organiser of Saudi Franchise Live™, has announced a strategic partnership with the Restaurant & Cafe Owners Association in Saudi Arabia, aiming to strengthen collaboration and support the growth of restaurant and cafe businesses.
The partnership aims to encourage sector development, help brands explore opportunities for growth and expansion through franchising, and support connections across the wider franchise ecosystem.
Representatives at the announcement
Mr. Ahmed Al-Kashgari
Chief Executive Officer, Restaurant & Cafe Owners Association.
Mr. Mohammed Al-Sukran
Chief Executive Officer, Masar Expo.
The announcement forms part of preparations for Saudi Franchise Live™, scheduled to begin on 15 January 2027 via the MSXPO digital platform. The exhibition is designed to help brands, investors and entrepreneurs discover and discuss franchise opportunities.
Together, towards wider opportunities and partnerships that support growth.
Related links
Learn more about the Association or apply for membership through its official website. Brands interested in the exhibition can review participation packages and submit an application.
Own a restaurant or cafe brand?
Explore the digital booth packages for Saudi Franchise Live™ 2027. Applications are subject to review, availability and participation terms.
Contact: info@saudifranchiselive.com · +966 50 097 1000
